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LIDSys XLII is our proprietary multifunctional, multi-tenant and dynamic consumer commerce platform that enables us to deliver solutions seamlessly.

At Loylty, we take pride in designing and developing solutions in-house. Our partners rely on our ability to serve them end-to-end with reduced dependencies and cost-effective scalability. LIDSys XLII, our technological infrastructure empowers us to do this and transform the way we shape customer engagement.

Enabling seamless customer engagement with an Enterprise Resource Planning (ERP) system that is stable, secure and versatile
Built on the principles of Software as a Service (SaaS) and based on a multi-tenant framework, LIDSys XLII employs Big Data techniques for large-scale processing and is an extremely efficient plug-and-play solution with a host of features and benefits.
Launch customized programs within hoursLaunch customized programs within hours

LIDSys XLII is a real-time API and cloud-based solution which takes away the complexity that comes with time-consuming traditional implementations.

Meet complex client requirementsMeet complex client requirements

The highly configurable architecture makes it easy to adapt to ever-changing needs at scale, drastically bringing down development efforts and dependencies on back-end, and increasing our turn-around time.

Scale up and across functionsScale up and across functions

LIDSys XLII is designed for scalability - both horizontally and vertically so it can work with businesses of all sizes and growth rates

Create personalised experiencesCreate personalised experiences

The system has the ability to seamlessly handle terabytes of data, millions of transactions, extensive datasets and over a billion records for diverse clientele. This helps derive insights that are leveraged to build relevant and personalised experiences.

Build intelligent recommendation engines & campaignsBuild intelligent recommendation engines & campaigns

LIDSys XLII enables predictive analysis and simulation - both of which are imperative in how we design marketing campaigns and how our Offers Platform functions.

Establish high-level data securityEstablish high-level data security

LIDSys XLII is a highly secure architecture. While it processes large-scale data, it also uses sophisticated encryption and hashing techniques to maintain the industry-benchmark security standards warranted by PCI-DSS and ISO 27001.

Monitor, audit, and trace processes transparentlyMonitor, audit, and trace processes transparently

The interactive and dynamic dashboard allows us to keep a track of processes old and new. It also makes business reporting systematic without being daunting.

Self-service modulesSelf-service modules

The self-service ability of LIDSys XLII allows you to execute value-added steps faster and in a target-oriented way resulting in better customer experiences, cost reductions, faster resolution times and higher productivity in a user-friendly environment.

Real-time API extensions and integrationsReal-time API extensions and integrations

Whether managing streaming data or individual transactions, the system facilitates real-time data processing, for a dynamic and responsive experience across applications and industries. It enables clients to input data in real-time and promptly receive rapid accurate results.

Discover how LIDSys XLII empowers different modules

With multiple engagement programs running parallelly, customizing and managing every facet of every program from point currencies to MIS may seem like a mammoth task, but not with LIDSys XLII. Get a glimpse of its application across modules:
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Reward Point Management

  • Complex point accrual logic with multiple point triggers.
  • Customized point currencies for different programs.
  • Rewards for end-consumers based on complex desired behavior.

Program Management

  • Ongoing and real-time engagement based on customer journey.
  • Optimum usage of rewards platforms and offerings for higher engagement.
  • Program modifications based on customer preferences and market trends.
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Partnership Management

  • Ecosystem of offline and online retail partners/brands across geographies
  • Accelerated reward point accrual funded by partners
  • In-store and offline redemption

Data Analytics

  • Recommendation engines and smart campaigns using predictive analysis and simulation.
  • Interactive and dynamic business reporting dashboard.
  • Personalized experiences through data driven insights.
  • Real-time fraud mitigation.
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Communication Engine

  • Self-service, no code, multi-channel communication engine.
  • Customized targeted communication across channels.

Accounting

  • Monitoring, auditability & traceability of processes.
  • Customized MIS & reporting abilities.
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