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Channel Loyalty
Programs that
power sales
potential,
brand advocacy
and long-lasting
relationships

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Any industry today involves working with a network of intermediaries that help drive revenue. Competitive landscapes demand that these trade partners deliver high and quick returns in the most cost-effective way. But motivating and retaining partners with just a bonus here or a note of recognition there is an opportunity loss for organisations that want to see consistent business growth and steady partner relationships.

A Channel Loyalty Program can motivate partners to be on top of their game and help your brand stand out from competition. Incentivizing and influencing your channel partners through an effective engagement program will help lower acquisition costs, boost revenue, and build. long-term relationships that speak for your brand.

Get an easy and enticing end-to-end solution to engage your partners better

Our full-service Channel Loyalty Solution is comprehensive, high-tech, and scalable. It’s built to help you drive measurable and mutual growth, create stronger brand affinity within the network, and recognize and empower partners down to the last mile.

Configure, customize, and manage your program as you go with our DIY ecosystem

Flexible Accrual Engine
  • Offer multiple reward currencies whether its points, cashback, offers or vouchers.
  • Change the point ratio and value depending on a goal, tier, or partner hierarchy.
  • Define point capping limits and enable reversals in case of returns.
  • Create accrual rules specific to time periods, tiers, schemes, or sales goals.
  • Ensure partners are awarded points in real-time.
  • Zero lag.
Extensive Redemption Module
  • Offer a wide choice of rewards including movie and air tickets, gift vouchers, shopping discounts, and over 25000 SKUs of merchandise.
  • Display preferred rewards to personalize the redemption experience with our Intelligent Recommendation Engine.
  • Last mile delivery to 15000 PIN codes.
Self-Serve Management Panel
  • Easy onboarding - self-enrolled or API-based.
  • Access control and permissions for user roles defined by you.
  • Goal setting and tracking for gamified engagement.
  • User recruitment at all levels of the program, right down to the influencer.
  • Scheme configuration, approvals, and campaign set-up.
  • Flexible accrual rules defined based on targets, volumes, products, categories, etc.
  • Creation of well-defined hierarchies, tiers, and program structures – as simple or as complex as you want.

Motivate channel partners to meet goals and stay loyal to your brand

If you’re setting targets without incentives, it might be time to introduce a new approach - a loyalty program. And if you’re offering incentives but not seeing any results, it might be time to reevaluate your approach with features like personalised rewards.

Track performance and growth by defining tiers.
Expand your network using a referral module.
Reward periodic goals and service tenure by setting up milestones.
Provide sales training and development through gamification.
Drive specific business objectives through campaigns on our marketing platform.
Prevent program misuse and save financial loss with our risk and outlier detection model.
Give a wider choice of rewards with our retail network of 80+ brands integrated into your program.
Get powerful infrastructure and information security thanks to our PCI-DSS and ISO certifications.

Impactful partnerships across industries

Over the years, our strength in understanding customer behaviour and insight-driven strategy backed by a robust technological infrastructure has positioned us as the go-to partner for clients across industries.

Read more about our industry-specific solutions